For many, choosing a backpack for its utilitarian purpose is the sartorial equivalent to a fashion statement.  It’s a badge you wear that defines your personal style.  ​ Backpacks are youthful, less serious than a briefcase, and more convenient to carry than a purse.  The ability to carry what you need in one bag, while keeping your hands free to multi-task has made the backpack the ideal choice for the fast paced, modern commuter.